Get Found On Google and AI Search
Plain-English writing on local SEO, Google Maps, AI search and websites that turn searches into enquiries. From the team in Worcester and Stockport.
Latest article
Add or claim your business on Apple Maps with Apple Business (formerly Business Connect): what you need, the steps, Apple's review times and the cost.
01Recent articles
Yes, but less than you've been told. What Google says about speed and Core Web Vitals, how to check your own site, and when it's worth paying to fix.
How to reply to Google reviews step by step, with example replies for good, bad, star-only and fake reviews, plus the UK rules on what never to say.
Business gone from Google Maps? Check if it's removed or just not showing, match the cause Google documents and take the right first step back. UK guide.
Is SEO still worth it with AI search? A straight answer for UK local businesses: what's changed, what hasn't, and when SEO isn't worth paying for.
How ChatGPT and Google Gemini choose which local businesses to mention, and the checks and fixes UK businesses can make so theirs is one of them.
Get your business on Bing, Bing Maps and Copilot: set up Bing Places, verify it, add your site to Bing Webmaster Tools and check the results. UK guide.
GEO, AEO, AI SEO, LLMO: what each term means, where it came from, what Google says about them, and whether a local business needs them separately.
Do you need a website if you have a Facebook Page? What Meta's own terms allow, where Facebook still helps, and why your website should be your base.
Google Business Profile suspended? Find the reason Google gives, fix the real cause, appeal once with the right evidence and avoid making it worse.
Set up Google Search Console so your business owns it, learn which reports matter and how to read them, and run a simple 15-minute monthly check.
Get more customers by fixing the weakest of five steps: being found, chosen, contacted, kept and measured, within Google, CMA and ICO rules.
Log every enquiry, count website enquiries in Google Analytics, check your Business Profile and read the numbers honestly. A simple system for local firms.
Your website gets visitors but few enquiries? Ten fixes in order, each with a quick check, built on GOV.UK and W3C form guidance and UK consumer rules.
Google doesn't publish a timeline for rankings. Here's what it does say, what's quick and what's slow, and how to check your own SEO progress for free.
What Google says gets a UK local business into AI Overviews and AI Mode, the hacks to ignore, and how to see your AI impressions in Search Console.
Set up a Google Business Profile step by step using Google's own rules: what you need, verification, what gets profiles suspended and when to get help.
Which service, office and area pages a UK local business needs, what Google's doorway rules say, and how to fix thin town pages you already have.
Plan a website redesign that protects your Google rankings: Google's own site-move steps in plain English, before launch, on launch day and after.
What the Google 3-pack is, the three things Google says decide who appears, and the steps a UK local business can take without risking a suspension.
What a website costs a UK local business in 2026: DIY, freelancer and agency prices, yearly running costs, VAT and renewal traps, and what to check.
A local SEO checklist for UK plumbers, electricians and builders: your Google profile, reviews, website, trade registrations and how to track calls.
Typical UK SEO prices for local businesses in 2026: monthly, audit, hourly and day rates, what each budget buys, and the red flags to check in a quote.
Vetting an SEO agency? 12 questions to ask, what good and worrying answers sound like, the red flags Google warns about, and what to check before signing.
Get more Google reviews the right way: copy your review link, save Google's QR code, ask every customer, and stay within Google's rules and UK law.
SEO or Google Ads first? A plain guide for UK local businesses on costs, speed, the map pack and Local Services Ads, and how to decide what to fund first.
Health-check your own website with free, official tools: 10 checks for UK local businesses, with clear pass and fail signs and what to fix first.
Why ChatGPT names a rival when people ask for the best local business, and how to get your business recommended by ChatGPT instead. A UK guide.
AI SEO in plain English: how Google's AI Overviews, AI Mode and ChatGPT find and mention local businesses, what helps, what to ignore and how to check.
02From the archive · 2019–2019
Written before 2020. We’ve kept them for the record, but search has moved on (hello, AI answers), so some details may be out of date.
A practical digital marketing guide for local businesses: Google Business Profile, citations, reviews and local SEO, and where to spend your budget first.
How Facebook advertising works for UK businesses: audience targeting, ad formats, testing and tracking, and what Facebook ads typically cost.
SEO stands for search engine optimisation. A plain-English guide to what SEO means, what it involves, and how local SEO helps customers find you.